Emarketer article: Social Media Marketers Declare Success |
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12.5.09 John Dye
The Center for Marketing Research at the University of Massachusetts Dartmouth has followed up on its 2007 and 2008 studies of social media usage by the Inc. 500. Adoption and awareness continue to trend upward, with 91% of firms using at least one social media tool in 2009 and three-quarters describing themselves as “very familiar” with social networking. 
Marketing, Social Media News
Twitter founder working on e-commerce iPhone app |
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12.2.09 John Dye
Genius!
Twitter co-founder explains a nice e-commerce app he is working on.
This will be a great little app that will help make processing credit cards remotely much easier.
The video quality is not great, but the concept of the app makes that immaterial.

Blog, Business, Marketing, Social Networks, Web 2.0, iPhone
Networking Presentation—BYU Student Alumni Association |
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11.4.09 John Dye
I was invited by the BYU Student Alumni Association to present at their annual networking dinner.
Had a great time with the students and professionals!
My slides are below.
Click the "FULL" button below the slides ...
Blog, Marketing
Post Recession Sales and Marketing - It's over, now what? |
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10.27.09 Matt Stuart
I subscribe to a weekly newsletter from GO-TO-MARKET STRATEGIES and with improvements in parts of the economy, I thought the following article had some good thoughts:
Post Recession Sales and Marketing—It's over, now what?
Hopefully you read our recession marketing research and took our advice to ...
Advertising, Business, Marketing
London's branding is falling down..falling down... |
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09.3.09 Nic Annette
Unless you want to do something about it!
These are the many brands of London and London can't take it anymore. Mostly London's Mayor, Boris Johnson, can't. He's issued a public brief for the creative development and design of a brand.
Here's where it gets super interesting. Moving Brands wants everyone to get ...
Advertising, Appreciation, Blog, Branding, Design, Marketing
bringtheloveback.com |
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08.24.09 John Dye
Charlene Li, co-author of Groundswell, and former Forrester analyst, started her own company, the Altimeter Group.
We all know with the advent of social media like Facebook, youTube, LinkedIn, and Twitter, marketing is changing. Marketers today can be mired in a jumble of buzzwords that have little meaning behind them. Marketers need to rethink strategies and start thinking about relationships ...
Marketing, Social Media News
Pantone/Gap NYC |
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07.10.09 Luat Nguyen
Pantone collaboration with Gap flagship store in New York. The store is entirely dedicated to Pantone and their swatches. Pretty Cool. 
Advertising, Appreciation, Blog, Branding, Design, Marketing, Sales
Good Read on web design for ROI |
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06.12.09 Kevin Perry
I went to a conference a few months ago on web strategy and getting the best ROI on your web site. Part of the conference was y Sandra Niehaus, the author of "Web Design for ROI."
The book talks about how billions of dollars in spending decisions are influenced by web sites. So ...
Blog, Business, Design, Marketing, Search Engine Marketing, Search Engine Optimization, Web