5 Ways to Stretch Your Marketing Dollar  | More

03.11.10 John Dye

5 Ways to Stretch Your Marketing Dollar

In the current economy, most businesses must closely watch their marketing budgets.The following points are excerpted and summarized from ENTREPRENEUR magazine and describe ways you can make your marketing dollar stretch. For more detail and information (and to see the original article), click HERE.Use your ads ...

4 reasons why business professionals should be on LinkedIn  | More

03.2.10 John Dye

4 reasons why business professionals should be on LinkedIn

I call it my personal online Rolodex.It follows me wherever I go (as long as I have internet access).It's LinkedIn, and it is now over 60 million professionals strong!What is the best way to create your LinkedIn profile and considerations you should keep in mind using when using this social medium? Mario Sundar, an ...

What you need
Etch Your Heart Out  | More

Nic Annette

Etch Your Heart Out

Don't you just love Tuesdays? Tuesdays you get to play with creative tools and make something unique. Well, at least we get to do it, blog it, and tell you everything you need to know to do it yourself! Today, I ran the meeting and decided we were going to etch into drinking glasses. This is something I've always wanted ...

Can anyone deny the power of the internet?  | More

03.1.10 John Dye

Can anyone deny the power of the internet?

Watch this video—JESS3 designed and animated this for the JESS3 lecture at AIGA Baltimore in February 2010. Although these numbers will be obsolete almost as soon as you watch this, the trends are there to show the internet, email, and social media are here to stay. What does the next 6 months look like? 1 year? 5 years? We would love to hear ...

An easy template for writing an online press release  | More

02.26.10 John Dye

An easy template for writing an online press release

The following template is provided by PRWEBDIRECT. I have included it for easy referencing when writing an online press release. These tips are useful in helping you get the best coverage for your news online! Headline Announces News in Title Case, Ideally Under 80 CharactersThe summary paragraph is a little longer synopsis of the news, elaborating on the news ...

Mobile apps: If you develop one, should you make it PAID or FREE?  | More

02.24.10 John Dye

Mobile apps: If you develop one, should you make it PAID or FREE?

This is an age old question for developers: Should my app be PAID or FREE? Greg Yardley, CEO of Pinch Media, offers some statistics based on the 35 million+ downloads his iPhone app analytics startup has tracked.For free apps, only about 20 percent of users return to use the iPhone app the first day ...

Are social media and mobile apps causing e-mail usage to rise or decline?  | More

02.23.10 John Dye

Are social media and mobile apps causing e-mail usage to rise or decline?

What do you think?Take a guess before reading the information below.(Note: A special thanks to Morgan Stewart, director of research and strategy for ExactTarget (www.exacttarget.com), for this data). 44% of people who used social networks more also use email more often, which suggests that social media is driving some increase ...

Facebook: GROUPS versus PAGES (What is the difference?)  | More

02.20.10 John Dye

Facebook: GROUPS versus PAGES (What is the difference?)

A quick chart to read.Get more description here on what AllFacebook.com says differentiates a Facebook Group versus a Facebook Fan Page.

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