Archive for the ‘Marketing’ Category
Did you know you can save 3,000 gallons of water by avoiding one unnecessary watering from your sprinkler system? That roughly equates to 55 barrels filled with water. Shocking, isn’t it? Now, imagine if you were able to cut 8 cycles this summer from your watering schedule. You would be saving around 24,000 Gallons of water! That’s money in the bank.
Orbit Irrigation is on … READ MORE
Are you passionate about a career in marketing and advertising?
Join us at Fluid!
We are offering an internship that teaches you all about the latest trends in marketing and advertising, including keyword research, on-site and off-site SEO best practices, link building, social media, event marketing, and other more forms of marketing and advertising.
You’ll work with a knowledgeable team to get hands-on experience!
Key … READ MORE
Social media is all the rage (and has been for many years now). And understandably so.
Public relations, marketing, and advertising have been impacted greatly by Twitter, Facebook, YouTube, and Google+.
What has social media done to email usage? Well, check out the infographic below.
Email still appears to be the king of the hill. Maybe it is because there is a deeper pre-existing … READ MORE
Have to gotten all your school supplies yet?
Whether it is working with social media for UVU, a mobile application for the U of U, or making signs for BYU’s Cougar Club, Fluid Studio loves getting involved in the back-to-school action.
Swoosh. Golden Arches. Lightning Bolt. All of these objects were once nothing, but now prove to be some of the best branding of all time.
There are not many people in the world today who don’t know about “the boy who lived.” The Harry Potter name has slowly crept into more than just a book series. Video games, movies, toys, clothes, and even a new … READ MORE
Do you agree with this statement?
There are only seven metrics that are critical for performance measurement across digital channels. While other metrics are available to marketers, these seven are the ones that marketers should seek to master:
- qualified reach
- clickthrough rates
- brand perception lift
- engagement score (ES)
- end action rate
- efficiency metrics
- return on investment (ROI)
Guerrilla marketing is a non-traditional approach to promotion that relies more on creativity, time, and imagination, rather than a big marketing budget. Guerrilla marketing campaigns tend to be unexpected, as you’ll see in the following videos, as well as interactive, directly engaging your target audience.
The main objective of guerrilla marketing is to generate buzz about a particular product or cause, by creating unique, engaging … READ MORE
Want to crack into email marketing campaigns? Before you do, consider immersing yourself in the terms used in this marketing vertical. This list is not exhaustive, but it is a start. If there are other terms we should add, please comment below.
Blacklist: A blacklist is a set of different IP addresses that are suspected of sending out unsolicited email (spam). Being blacklisted is NOT … READ MORE