04/15/10

Fluid Studio presented to a large group of West Jordan Utah Chamber of Commerce members on April 15.
Many in the crowd had a pretty good feel for social media, and together we brainstormed ideas on implementing strategies and tactics to make Facebook Fan pages work for Chamber members.
It was a fun crowd–we look forward to doing it again!
Social Media—Guiding Principles and Application

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03/29/10

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Fluid Studio recently presented on social media to RMA, which is a professional womens group consisting of bankers, financiers, CPAs and attorneys.

We enjoyed speaking with them about the principles and applications of social media and how to measure its effectiveness.

Social Media Principles and Applications



02/18/10

Toys “R” Us developed a great holiday promotion that encouraged more customers to become fans on the company’s Facebook page.

Using standard e-mail and other traditional marketing channels, the company let customers know they’d receive specific holiday discounts by agreeing to fan the company on Facebook.

In the end, it was very successful.

How successful?

When the promotion was at its peak, it generated as many … READ MORE



02/16/10

Consider creating a custom Twitter background for your profile.

  • A custom background enhances a viewer’s first impression of an organization.
  • It is also a good way for customers to quickly understand your business and get your web address, phone number, etc.

Zappos’ Twitter account lists business email addresses and customer service numbers.

The short display of information allows users to quickly find relevant information and … READ MORE



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